Do you study stress, attention or customer experience?

Attention and focus relieve stress

The Moodmetric measurement gives real time and accurate data on the sympathetic nervous system activation. Use cases below give a snapshot on how the Moodmetric ring can be used to study stress or anything that makes us react. These are just a handful of examples. Electrodermal activity is a signal with great and for most unused potential in field research.

How to study stress with Moodmetric

Positive stress is a good thing.  When it is in control, it takes us forward. Chronic stress reduces productivity, creativity and job satisfaction and it is a risk for physical and psychological health. Emotional and cognitive load can be extremely high especially at knowledge work. It is not easy to catch signals early. Stress might not be detected before it has reached harmful levels.

Questionnaires are subjective and bound to a certain moment. Preventive stress management needs continuous and long term measurement. The Moodmetric ring is intended for weeks and months of use. It is a great tool to research stress at work.

Customer experience

A customer is testing a new shopping center virtually. The center is equipped with innovative implementations, including parking, navigating inside etc. The pilot customers´ opinion have a major significance on the final drawings and the pilot is heavily studied. The Moodmetric measurement shows instantly and in real time the pain points. We find out when the experience is getting from smooth to troublesome. The Moodmetric levels increase in seconds when the customer is perplexed.

Another example: People drive through a car washing lane. How many of them get terrified inside, with not way of getting out in the middle? Could we ease this out somehow?

One can use Moodmetric measurement to study stress levels in any environment, inside or out in the woods. It suits to observing a person in different situations.

Gaming

Mobile and desktop games can be extremely agitating. Chasing, fighting, racing and performing dangerous tasks is enervating. The sympathetic nervous system of the player is active. The body does not understand that the threat is just an illusion created by the game developer.

A game can also be soothing, like puzzles. Focus is needed but vigilance not.

What kind of a game is yours and what is the target audience? What if you could design games that really calm down the sympathetic nervous system? Could there be a game that you could wholeheartedly recommend for kids with concentration difficulties?

Pay attention! – Study focus with Moodmetric

We make better decisions when we pay attention. Our movements are correct and precise, and we make better analysis. We can really pay attention by not letting noises, lights, phone, emails or the smell of lunch distract us. The Moodmetric ring makes it easy to study stress in different work environments.

The Moodmetric index of 1 to 100 tells our arousal level.  When we are focused the level is below ~25. Full focus on the task at hand might show a steady level of around 10.

Many people can find their way to reach focus no matter the surroundings. Some of us need complete silence to work efficiently. Therefore many companies design spaces and areas inside their offices that enhance concentration.

Sports

What kind of training methods provide the best results? The Moodmetric measurement makes it possible to better understand what level of focus the athlete reaches. Interventions such as mental exercises can be tested. The Moodmetric levels indicate the ones with the best results for improving concentration. The measurement also shows when recovery from practice is sufficient.

Are you interested to know more about the Moodmetric measurement?

Read our article series, starting with explaining the fight-or-flight response.
Applications in research and ongoing projects are on our research site.

Or contact us directly:
Niina Venho / CEO
niina. [email protected]